Health for All Campaign to Support Universal Health Coverage Initiatives in Four African Nations

Health for All campaign logoMost African countries are slowly moving toward achieving Universal Health Coverage (UHC) to provide access to appropriate health care services for all at an affordable cost. Funded by the Rockefeller Foundation and led by Management Sciences for Health (MSH), “Health for All: The Campaign for Universal Health Coverage (UHC)” will support existing government initiatives towards universal health coverage and equitable health reform in four African nations: Ethiopia, Nigeria, Kenya, and Ghana.

At the advocacy level, the campaign will work with key government offices and stakeholders to help them better understand health system functioning and health care financing required to realize UHC. The campaign will generate the moral imperative and political commitment needed to ensure all people can access health care services at an affordable price.

Health for All will also work to educate and inform the community on the importance of health seeking behavior through distribution of its behavior change communication materials, including large scale media campaigns, events, and social mobilizations at different levels. The campaign strives to create awareness and earn public support to realize universal health coverage.

Through its large-scale media activities, the campaign will discourage payment at the point of health service delivery, which poses a real economic threat to the poor and the vulnerable. Rather, it will promote pre-payment health insurance schemes, such as social and community based health insurance schemes, as it pools financial resources from different segments of the population and improves health seeking behavior.

In Ethiopia, the first campaign country, Health for All aims to support existing government initiatives to support implementation of social health and community based health insurance schemes that enable all people access to health care services. The campaign aims to achieve this by closely working with government offices, parliamentarians, health associations, health worker organizations, media houses, celebrities, students, and development and other non-governmental organizations (NGOs). The campaign also developed a website and is engaged in social media to build support, interest, and awareness among the general public.

For more information, visit, and follow the campaign on Twitter and Facebook.